France introduces stricter rules for commercial calls, requiring explicit prior consent now. Consumers welcome the change, seeking relief from frequent unwanted phone solicitations everywhere.
Belgium currently manages unwanted calls through an opt-out list registration system.
The Belgian list, 'Ne m’appelez plus,' has over one and a half million numbers. Belgian companies must check this directory before launching any calling campaign nationwide.
Evidence suggests proactive opt-in permission would be even more effective for privacy protection. Belgium is officially considering adopting a France-style opt-in model, despite existing measures.
